Insights from Nebo

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February 17, 2015

10 Non-Negotiables for Your First Year Out of School

It’s not easy for recent college graduates these days.

You’re bright. You’re eager. You feel like you’ve served your time in the classroom and you’re ready to take on the working world of adulthood. As graduation approaches, 20-somethings celebrate job acceptances with friends and prepare for the next stage of life. You're thrilled to finally make it out into the workforce until you suddenly realize, “I have zero clue what I’m doing.”

February 13, 2015

Why Is Every Movie a Love Story?

Spoiler alert. We’re about to tell you the ending of every action movie ever.

The bad guy is either dead or being hauled off to jail. The hero, beaten and bloodied, stands triumphant as sirens whir around him. Maybe it starts to rain. Then he shares a long, passionate kiss with the smoking hot love interest. Maybe they call back to an inside joke from earlier in the film, something to let you know they’re going to live happily ever after.

The End.

It’s become so common, in action films, thrillers, dramas – across every genre, really – it makes you wonder: Why does every movie have to revolve around a love story?

February 10, 2015

Smart Sales or Exploitation? The Sobering Reality of Buzzed Marketing

It’s 9 p.m. and after a long day at work, you’re taking some time to unwind with a glass of wine. You feel relaxed… calm… happy. In fact, you’re in just the right mood to… shop?

February 4, 2015

What's New in Digital Paid Media

It may only be the second month of 2015, but we’re well on our way to another exciting (and busy) year in paid media. Here are a few of the newest industry updates and headlines to pay attention to from the past month. 

January 28, 2015

Your SEO Goals for 2015

We’re all setting goals to be healthier and happier in 2015, and some of us are also looking for ways to improve our careers. In the ever-changing world of SEO, January can be a great time of year to reevaluate your “SEO best practices”. Here are a few simple goals to accomplish during 2015 to ensure you’re growing in your SEO career and staying on top of the biggest shifts in the industry.