Articles written by
Chelsie Rivera
Director of Content
September 24, 2021

Why RuPaul Charles Is the Queen of Advertising

Anyone who watches RuPaul’s Drag Race knows that RuPaul Charles is more than a drag queen — he’s the Queen of Advertising. 

Every episode of RuPaul’s Drag Race is essentially 90 minutes of advertisements dressed up in ostrich feathers, from perfect product placements to schticky self-promotion. And yet, no one is changing the channel. In fact, the show’s 13th season just swept the Emmy Awards with a whopping six wins and a total of 24 trophies over the years. 

Somehow, Ru and his girls have taken advertising from ad nauseum to sickening success. What’s the show’s secret? Here’s the tea on what makes RuPaul’s Drag Race a marketing masterpiece.

March 24, 2021

How to Make Writer’s Block Your New Best Frenemy

In every writer’s career, there’s a project that makes you want to take an axe to the wall — and I mean every writer. Just ask Stephen King, who once called The Shining “a little story about writer’s block.” Relatable content.

No matter how accomplished you are, writer’s block is a natural part of the creative process. And what’s more, it’s not all bad. With the right mindset, writer’s block can be an opportunity, a chance to pause, seek inspiration, face your fears, adjust your writing setup, and rethink your project.

Whether you’re writing headlines, a blog post, or a novel, these tips from the Nebo’s copywriters will help you turn your next bout with writer’s block into a creative opportunity to get pen to paper — before you turn into Jack Torrance.  

December 28, 2020

Nebo’s Blog Rewind: 2020 Edition

At the end of every year at Nebo, we wrap things up with a recap of our top blog posts. But this year’s recap is, as they say, “a little different.” This year’s rewind shows us more than just a list of our top posts — it’s a snapshot of 2020.

In just twelve months, we’ve seen both incredible progress and unthinkable loss. We’ve experienced kindness, uncertainty and Netflix on levels we never knew existed. As the old saying goes, it was the best of times, it was the really really worst of times. And we documented it all on the Nebo blog.

From peanut butter sandwiches to historic cultural moments to tips for staying close to coworkers when we’re far apart, check out our top posts of the year. Then, put 2020 where it belongs: in the past.

November 13, 2020

20 Feel-Good Ads that Will Make You Smile

It’s been an eventful, stressful and divisive couple of weeks year, and all we can say is - we really wish we could buy the world a Coke right now. But since we can’t do that, we’re doing the next best thing: rewatching all of our favorite feel-good ad campaigns and sharing them with you.

Here to restore your faith in humanity are twenty heartwarming ads featuring puppies and horses, unexpected organ donors and a Coke machine designed to spread joy. These ads are a reminder of the power of advertising to make us laugh, cry, and most importantly, to bring us together.

November 6, 2020

Are You Stressed AF? These Puppies, Kittens, and Babies Will Help.

In the age of murder hornets, COVID-19 and nailbiting elections, it’s hard to resist the compulsive urge to refresh your newsfeed. If you, like so many, are stuck in a doomscrolling spiral, take heart. There is hope for you yet -- and that hope lies in babies, puppies and kittens. 

The team at Nebo has scoured the internet in search of the cutest content on the planet. So take a break from your scrolling and feast your eyes upon playful piglets, crazy kittens, a wiener dog in a raincoat and more.