By 1991, Earvin “Magic” Johnson accomplished what most NBA players couldn’t fathom. Unfortunately, his legacy was in danger of being overshadowed by three letters: HIV. During the press conference where he announced his retirement, and what many saw as his death sentence, Magic made a comment that might have seemed like humor in the face of tragedy, “I plan to go on living a long time and bugging you like I always have.”
Keith Schroeder sat in his car, contemplating his integrity, his happiness, his life as a hotel chef. At a time when business was most profitable, he had been forced to make cuts. Not usually one to talk to himself, Schroeder nevertheless relented out loud, “I have to find a way to take the high road.” At that very moment, his radio, like a Greek chorus mocking the one melodramatic moment he had ever allowed himself, began to play “High Road” by Broken Bells; and in that moment, High Road Craft Ice Cream & Sorbet was conceived.
Atlanta, notorious throughout the United States for its traffic congestion, is part of a 10-county economic development region that last week ruthlessly shot down T-SPLOST, a 1% sales tax that would go toward a slew of transportation enhancements.
Throughout the suburbs, where distrust of Atlanta's use of tax-payer money is the strongest, residents were utterly unpersuaded that tax dollars weren't going down the drain.