Meet the Author

It’s our 14th annual taking-Halloween-way-too-seriously celebration here at Nebo. And, as always, we’ve got ghouls and gags galore.

We’ve decked the halls with undead decor…

Great news, fellow millennials! After a decade of being called lazy, impatient, entitled idiots, there’s a new scapegoat in town: Gen Z.

Which also means there’s a new target for marketers. Thank God.

No generation has been more reviled and beloved than ours. Marketers looooved us. To be fair, with nearly 80 million of us, they sort of had to.

They studied our real estate habits, analyzed our Instagram photos and desperately tweeted the word “bae” at us. (If you forgot about that, sorry to remind you.)

Mothers make the world go round. They’re the ones who made Nebo come to life — literally. They brought us into this world, made sacrifices we couldn’t imagine and worked tirelessly to give us the things they never had. Without them, we wouldn’t be the talented designers, writers, marketers and humans that we are today.

And truth be told, our moms are also some of our most devoted blog readers.

They like and share like it’s their job. They leave lots of nice comments and fight off internet trolls (at least my mom did). And even though they’re still using Internet Explorer, they read entire blog posts about analytics — whatever that is — because they love us that much.

So this Mother’s Day, we’re honoring the moms of Nebo with a blog post all about them. We asked our employees to submit their favorite stories about their mothers. Some are touching, some are funny, and all of them remind us of why our moms are the best.

We included a few of these amazing stories below, but you can click here for the complete collection.

Hi there. Hey, hello.

I know we just met, and I would hate to come off as rude, but I want to get straight to the point. If you’re a writer (or an artist, or any other creative type) I’ve got some good news for you. And I’ve got some bad news.

Let’s rip off the bandaid and do the bad news first:

Nobody gives a fuck.

Advertising at its best does more than promote a product or precisely target a demo. It does more than generate impressions or make us laugh during the Super Bowl. Great advertising inspires. It uplifts. It brings out what is best in us and who we want to be.

With that in mind, we selected 10 campaigns created by brands and agencies across the globe that inspired in 2017.