Hello. My name is Stacy and I’m a recovering business owner.
I owned a digital marketing agency for nearly 15 years, starting in early 2001. It was a search marketing agency called Prominent Placement, until we rebranded last year and became the B2B conversion agency Big Drum.
A little over three months ago, Big Drum joined the Nebo family, and I transitioned from being the CEO of a boutique agency to an employee at a 70-person company.
Everyone’s eager to hear how it’s going, and I understand their curiosity. The statistics are surely not on our side. The Harvard Business Review reports mergers and acquisitions fail between 70 percent and 90 percent of the time. Culture clashes, unmet expectations, personality differences…the mind boggles at all the possible ways the meshing of two separate companies can come undone.
But not in this case. Sure, there have been bumps along the way, but overall, it has been a positive experience for me and a smart strategic move for both companies. I am happier here at Nebo than most people would probably expect. Let’s take a closer look at what it’s like moving from being a business owner to an employee.