Insights from Nebo

Scroll Down
May 2, 2011

There's More to User Experience than Getting From Point A to Point B

Last September, Google introduced its Instant Search application. By providing "instant" results, users would save about 2-5 seconds per search, with a global user estimate of about 11 hours saved per second.

Of course, this was all smoke and mirrors.

What Google really did was transform the user experience to help them achieve their goal of getting users to spend more time on their site –away from competitors such as Facebook, AOL, and other search engines / content hubs. Now Yahoo and Bing have similar plans in the works.

Users spent more time doing searches, and put less thought into the process. Google even somewhat admitted this would happen in the same breath as touting the new application’s time saving advantages.

They created the optimal user experience –one that balances the goals of the website with that of the user. Kind of the same way that Ikea dazzles their visitors with creative show rooms, while requiring you to walk through the whole store to increase the chances of a purchase. Or how banking websites are good for a few general services, but don't share information in the most user friendly manner.

Making the user experience easy for people to get from point A to point B is of the utmost importance. So is defining the experience in order to meet the goals of your website. It’s a precarious, high wire act where you have to balance everyone’s expectations, or risk falling off, quite literally and figuratively. The best know how to keep their heads up and walk the line focused towards the rewards, and sigh of relief, that wait on the other side.

 

Comments

Add A Comment

After checking out a number of the articles on your web site, I honestly appreciate your technique of blogging. I saved as a favorite it to my bookmark site list and will be checking back in the near future. Take a look at my web site too and tell me what you think.|

Amazing things here. I'm very satisfied to look your post. Thanks so much and I am taking a look forward to contact you. Will you please drop me a mail?|

This post presents clear idea for the new visitors of blogging, that in fact how to do blogging and site-building.|

}

I sorry for my English.Keep working ,remarkable job!

English is not my first language.Thanks for any other informative website. The place else may I am getting that type of information written in such a perfect means? I've a challenge that I am simply now working on, and I have been at the glance out for such info.

I sorry for my English.Wow! Thank you! I permanently wanted to write on my blog something like that. Can I include a fragment of your post to my blog?

I sorry not speak good English.You completed certain fine points there. I did a search on the subject matter and found nearly all folks will consent with your blog.

modbus says:

Sorry for my bad English.I was suggested this website by my cousin. I'm not sure whether this post is written by him as no one else know such detailed about my trouble. You are incredible! Thanks!

Sorry for my bad English.I wanted to type a remark so as to thank you for some of the precious techniques you are giving out on this website. My extensive internet look up has at the end been compensated with sensible insight to share with my best friends. I would repeat that many of us site visitors actually are extremely blessed to exist in a fantastic community with many wonderful individuals with helpful basics. I feel really fortunate to have come across your weblog and look forward to really more cool minutes reading here. Thanks again for everything.

domywife says:

I do consider all the ideas you have presented for your post. They're really convincing and can certainly work. Nonetheless, the posts are very brief for starters. May just you please prolong them a bit from next time? Thank you for the post.

Sorry, I not speak good english.I do believe all the concepts you've offered in your post. They're very convincing and will certainly work. Nonetheless, the posts are very short for novices. May you please prolong them a little from next time? Thank you for the post.

English not my native language.Excellent post. I was checking constantly this blog and I'm impressed! Extremely helpful info particularly the last part :) I care for such info a lot. I was seeking this certain info for a very long time. Thank you and good luck.

Wow! This could be one particular of the most useful blogs We've ever arrive across on this subject. Actually Wonderful. I'm also a specialist in this topic therefore I can understand your hard work.

corendon says:

Aw, this was a very good post. Taking the time and actual effort to make a top notch article… but what can I say… I procrastinate a whole lot and never manage to get nearly anything done.

Thank you very much! needed to find out and find out for some time, kisses

Very interesting facts!Fantastic what exactly I'm seeking!

Worth it to read details!Excellent just what I had been seeking!

There's noticeably a bundle to understand about this. I assume you have made particular great points in functions also.

I’m impressed, I have to admit. Seldom do I encounter a blog that’s both educative and amusing, and without a doubt, you've hit the nail on the head. The issue is something that not enough people are speaking intelligently about. Now i'm very happy that I came across this in my hunt for something concerning this.

Written by
Ken Hammond