Ogilvy on hiring

While reading the book "The King of Madison Avenue", it struck me how relevant his approach to hiring was — even today. His core beliefs were simple, but very valuable.

Hire Giants

If you hire people who are smaller than you are, we shall become a company of dwarfs. If you hire people who are bigger than you are, we shall become a company of giants.

Recruiting talent is like finding truffles

Hot creative people don't come around looking for jobs; they have to be rooted out like truffles by trained pigs.

Only hire gentlemen with brains.

We like people who are honest: honest in argument, honest with clients, honest with suppliers, and honest with the company. We admire people who work hard. Objectivity and thoroughness are admired. Superficiality is not admired. We despise and detest office politicians, toadies, bullies, and pompous asses.

In the end his approach was simple. Hire the best people. The only way to do that is to find them. And always hire for character.

Written by Adam Harrell on April 2, 2009

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