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Articles written by
Brian Easter
Co-Founder
June 2, 2020

#BlackoutTuesday

In solidarity with the Black Lives Matter movement, we are participating in #BlackoutTuesday.

We are taking this time of disruption to reflect and educate as we hold ourselves accountable to take action and support our community, and we encourage you to do the same.

March 27, 2020

One Small, But Pivotal Act That Will Get Us Through This

To say that these are incredibly tense and uncertain times is a massive understatement. Stress is high. COVID-19 is wreaking havoc on our world.

Recently I was talking to a client that happens to be in an incredibly stressful industry given the current public health crisis. The decisions they make during this time are bigger than just marketing or finance — they could literally save or lose lives.

They, like many of us, are under intense pressure to make perfect decisions. Not only do these decisions need to be perfect — they need to be made lightning-fast, often without enough information, by a team working entirely remotely for the first time. 

We’re all working in a pressure cooker.

March 20, 2020

Resources and Best Practices for PR & Communications During the COVID-19 Crisis

These are uncertain times — for individuals, for organizations, and especially for businesses that have been hit hard by the evolving COVID-19 crisis. 

That’s why we’re sharing the same communications advice we’ve given our clients, free for anyone to use and share.  

At this point, we don’t know what will happen. No one can predict the future. We don’t know the timeline for this pandemic, and things are changing on a weekly, daily, hourly basis. 

This is our moment to make a difference and help a lot of people. We need to protect our businesses, our employees, our customers and the safety of the public. 

November 26, 2019

Changing Hearts and Minds with Wag-Worthy Moments

 

Anyone who follows Nebo knows that we’re pretty passionate about animal welfare. As such, one of our core causes has always been rescues.

September 13, 2019

How Do We Define a User?

Picture this: late seventies. People actually go to the store to buy things, and yacht rock is at its unironic prime. To the average person, the word “computer” conjures mammoth machines that fill up an entire room, just to spit out long scrolls of calculations. That is, unless you were a user.