Lincoln Makes Remarkable Journey from Intern to President at One of the Leading Independent Agencies in the Southeast
ATLANTA (Jan. 29, 2016) – Nebo, a human-centered agency headquartered in Atlanta, has announced the ascension of Kimm Lincoln to agency president.
Lincoln, a graduate of Georgia Tech, started as an intern with Nebo in 2006 and was most recently the vice president of digital marketing at the agency. Brian Easter, formerly the company’s CEO, and Adam Harrell, formerly president, are staying with the agency and each assuming the title ‘co-founder.’
Easter and Harrell will continue to take active roles in strategic development of the agency. They plan to work with Lincoln to further their goal of a more-cohesive Nebo as they scale, but will also concentrate their efforts and respective talents to reinforcing Nebo’s brand and culture. They will be there to support Lincoln as she positions the agency and its services for the future by strengthening existing offerings and developing new ones.
“One of the biggest threats to any organization is the divide between teams and departments,” Easter said. “Silos hamper great agencies and great work. Although Adam and I both have our areas of expertise and passion – our own ‘silos’ – it’s crucial that, as we move forward, we have one voice and one vision. It’s crucial we have one Nebo.”
Easter and Harrell started Nebo in 2004 as a reaction against what they felt were some of the industries deepest flaws. The announcement of Lincoln’s promotion was made at Nebo’s twelve-year birthday celebration that included employees, clients, industry peers and local influencers.
“I’ve been fortunate to work closely with Brian and Adam over the years. I’ve watched them stay true to their vision and turn their dream into a reality,” Lincoln said. “We’ve grown into an 80-person agency made up of the best and brightest minds in the industry, and we’re currently doing the best work we’ve ever done, but we can still do better. I’m excited and ready to take this next step with Nebo and am looking forward to working with the team to blow some minds and put us on the path for long-term success.”
During Lincoln’s tenure as vice president, she led Nebo to a 350 percent increase in overall revenue growth since 2010 with a 500 percent increase for digital marketing specifically. During this time under Lincoln’s leadership, Nebo was named an Inc. 5000 fastest-growing company for five consecutive years and won more than 100 awards in 2015 alone.
“Kimm is one of the most talented and hardest working people I’ve ever met,” Harrell said. “There’s no one I trust more to take Nebo into its next phase of growth. I’ve watched her transform over the years from an ambitious young professional to a leader fiercely devoted to the development of her teams and this agency. Brian and I look forward to what’s ahead for Nebo under her leadership.”
To learn more about Nebo and its services, visit https://www.neboagency.com.
Nebo is a human-centered agency built for the digital age. We believe that trust and attention are the most valuable resources in this hyper-connected, omni-channel, multi-device, ad-saturated world. By creating human-centered digital experiences and buyer journey marketing campaigns, we inspire, educate, and empower consumers. Our research and strategy teams develop deep, authentic understandings of consumer behavior to earn a place in their hearts and minds. Our creative and copy teams use these insights to help brands tell great stories. Our marketing teams build campaigns that do more than drive awareness, they change consumer behavior. To learn more about Nebo, visit www.neboagency.com.