Public Relations Specialist

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Public Relations Specialist

The ideal candidate should have a minimum of two years of public relations, communications and/or agency experience and a solid understanding of public relations. Strong writing and communication skills, media outreach experience and a passion for public relations are a must.

  • Help execute programs for a wide range of clients 
  • Craft media materials, including media lists, pitch letters, fact sheets and press releases 
  • Help with planning and development of media outreach initiatives 
  • Execute media outreach for a variety of clients 
  • Ongoing monitoring for earned media placements 
  • Manage coverage trackers and develop monthly reports 
  • Participate in client meetings and on client calls Manage event planning initiatives 
  • Create written content pieces, including articles and blog posts 
  • Craft and submit award entries

Skills Required
  • Experience with media outreach and a proven track record of positive results and successes 
  • Proficiency with AP Style writing 
  • Excellent writing, grammar and copyediting skills 
  • Past experience with participation in client meetings and on client calls 
  • Strong verbal, presentation and communication skills 
  • Proficiency with Cision 
  • Experience with social media marketing 
  • Proficiency with Microsoft Office, including Word and Excel 
  • Solid organizational skills and attention to detail 
  • Positive, enthusiastic and hard-working attitude
Qualifications That Will Set You Apart
  • Proficiency or experience with various social media or design programs including 
  • Crimson Hexagon, Photoshop and InDesign 
  • Past experience with contributing to new business development 
  • Proficiency with Keynote 
  • Familiarity with search engine optimization, paid media and/or social media marketing 
  • Certifications in Google Analytics and Google Analytics 
  • Educational background in journalism, communications or public relations

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