Human-Centered Agency Continues to Evolve UX Department Through Promotion of an Experienced Leader
ATLANTA (October 18, 2024) - Nebo, a human-centered agency headquartered in Atlanta, has promoted Taylor Gurian to Director of User Experience (UX). Gurian previously served as a Senior UX Strategist at Nebo.
A graduate of the University of Florida, Gurian held multiple UX roles at prominent brands, such as The Home Depot, prior to joining Nebo in 2023. Gurian’s focus extends beyond improved design to creating solutions that are genuinely useful, usable, and desirable for people, while also aligning with business goals.
Gurian has led numerous successful projects, including the redesign of complex websites. Her work has been pivotal in enhancing user journeys, improving accessibility, and creating digital products that truly resonate with audiences.
Gurian has recently spearheaded the agency’s transition to a shared design platform (Figma), introduced interactive initiatives that streamline strategic processes, and elevated UX research and strategy across the entire experience team. Recognized by clients as both a strategic partner and a creative thinker, she brings a holistic approach to the end-to-end user experience.
In her new role, she will focus on elevating the UX team by strengthening technical expertise, fostering professional growth, sharpening strategic thinking, and advancing a holistic approach to design. Gurian will also continue to shape how the UX team operates at Nebo, further enhancing the agency’s capabilities and impact.
As the digital landscape quickly evolves, Gurian aims to focus on how she, her team and Nebo can grow alongside it.
To learn more about Nebo and its human-centered approach to marketing, visit http://www.neboagency.com.
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About Nebo:
Nebo is a human-centered agency built for the digital age. We believe that trust and attention are the most valuable resources in this hyper-connected, omni-channel, multi-device, ad-saturated world. By creating human-centered digital experiences and buyer journey marketing campaigns, we inspire, educate, and empower consumers. Our research and strategy teams develop deep, authentic understandings of consumer behavior to earn a place in their hearts and minds. Our creative and copy teams use these insights to help brands tell great stories. Our marketing teams build campaigns that do more than drive awareness, they change consumer behavior. To learn more about Nebo, visit www.neboagency.com.