Meet the Author

Imagine walking down the sidewalk and seeing an ad on the bus stop for the exact knee-high polka dot socks you’ve been on the fence about buying.

How is this even possible? It’s not a coincidence - it’s the magic of digital out-of-home advertising (DOOH). 

Gone are the days of spray-and-pray billboards. Today’s out-of-home ads are highly sophisticated, hyper-targeted, and cross-channel capable, making them a vital part of every marketer’s arsenal.