Giving Feedback: An Ability You Can and Should be Measuring in Interviews
Most companies look for certain qualities in the interview process. Technical skills. Achievements. Past jobs. But one that often goes under-valued or completely missed is the ability to provide quality feedback. How do you know if someone will be any good at giving feedback? It’s actually quite simple, and it starts with experience. One of [...]
Great Marketing Comes from a Passion for Clarity
Today, and for every foreseeable day to come, the world of consumers will grow more complex. The media space will become more crowded. Information will come more frequently. Industry will continue to complicate. Now more than ever, it’s the marketer’s job to cut through all that with a simple, clear message. Without a passion for [...]
New Rule: One Meeting Per Day
Over the last three weeks, I’ve noticed a decrease in my productivity. Instead of accomplishing two big tasks off of my to-do list and multiple small tasks each day, I’ve only been averaging a single large task each day. As I mapped back my performance to my calendar, I noticed an immediate correlation between my [...]
The Inverted Pyramid & The Assassination of Abraham Lincoln
The inverted pyramid is a simple principle: important things first, not-so-important things later. In fact, it’s so simple it sounds not worth mentioning. Does anyone in this fast-paced age really need to be told to get to the point? Unfortunately, yes. Content producers all over the world, from big brands to hobby bloggers, unknowingly violate [...]
How Walt Whitman Changed The World of Poetry & What You Can Learn From It
In the early 19th century, poetry rhymed. Period. End of story. Free verse didn’t exist yet, and anything that didn’t descend from a long line of European traditions dictating style, content, and form was quickly dismissed as commoner’s gobbly-gook. It might be called sentimental, perhaps moving, but not poetic. Walt Whitman changed all that. The [...]